Before you build a website

SEO - Search Engine Optimization

A challenge for any business is to be found on the internet. With the technology of today and the future, less are using printed material to find what they need. The use of smart phones increases the numbers even more. Search Engine Optimization is critical; the information provided is a pool of resources. Many have links to further your understanding of SEO

Organic Search - proof of good SEO - site indexed, less than a week 2nd listed on the first page. Take a look - JPG

Seminar Presentation (PDF) on Search Engine Optimization Identifying keywords, densitity and placement
Power Point version

Understand target audiances and pay per clicks

Website roles for your business

What a website should have to be user friendly

Test your site's keyword density

Keyword Cloud Tool © SEO Chat™ URL Valid URL Enter Captcha To Continue To prevent spamming, please enter in the numbers and letters in the box below Report Problem with Tool.

Internet Marketing

Marketing your Website

Users - AdWords - AdSense

Adwords

Adsense

Theres more to just SEO

Building a Website

HTML Editor is necessary to work on your website, we recommend Coffee Cup for Windows and Rage Software for Macs both offer a decent free trial to get you started.

We recommend FTP software File Zilla

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Set up your directories and understand how they work

Setting up Coffe Cup directory and getting the page you want to work on opened. This process is the same for any editor, we tend to teach clients who have windows operation systems and so we set up instructions using Coffee Cup screen shots.

Understanding how Cascading Style Sheets (CSS) work.

This link will take you to a css tutorial to understand even more the options you can use. A colorful guide to colors

HTML codes and what they mean

Code in images, links and lists in HTML

How to upload to the server - using FTP and coffee cup Again this is with Coffee Cup but the process is the same if you use File Zilla or any other FTP software. The point is to remember which is on your local machine (the one you are using right now) and the server where you site is hosted.